The pandemic has not only changed the lives of people in Melbourne it has also changed the marketing and advertising practices of the local brands. With Melbournians leading their lives in the new normal, what type of promotional products will make a lasting impact on the customers?
With local dealers selling hundreds of unique and safe promotional products, it can be confusing to shortlist a few. This blog talks about some of the best promotional products which come with the capacity to boost your local brand in Melbourne.
Products Encouraging Social Distance
Despite Melbourne, Victoria, and other Australian states gaining back momentum after the COVID-19 wave, health care is still prevalent among the residents.
With the Australian government offering leeway for several relaxations across the city, the residents who step out into the public spaces are still hesitant to leave behind their social distancing products.
As a local business, this is the perfect opportunity to amalgamate promotional products and social distancing tools. From office protection packs to branded face masks, hand sanitiser stations, social distancing wall posters, hook key rings, and floor stickers, there are endless ways to promote your local business in Melbourne.
Tees, jackets, caps, and hats printed with your local business’s logo can delight the existing customers and boost your visibility among potential customers. When a customer adorns such promotional products, there are high chances of your business getting recognised in the local community in Melbourne.
This type of exposure can increase the footfalls at the shops along with your overall revenue stream.
Attractive Shopping Bags
Easy-to-carry shopping bags featuring your business’s name and logo can provide additional visibility even after months of purchase. As shopping bags can be reused over and over again, your brand’s logo will remain tattooed in the customer’s mind.
Using shopping bags as promotional products Melbourne, also can attract a wider audience from across the city. High-quality totes and shopping bags can last for a longer time and provide free advertising for your business throughout their life.
Multipurpose Devices and Tools
Toolsets and multipurpose devices make an efficient and durable promotional product. From flashlights to bottle openers and Swiss army knives, these sets can win hearts and recognition from potential customers across Melbourne.
Such multipurpose tools can be used for years together, and they serve as a valuable reminder of your local business’s services and products.
With many families spending time outdoors in Melbourne, bottle openers mainly act as a handy tool and promotional product on beaches like St.Kilda, Elwood, and Brighton, where there is a vast population of residents.
Water Bottles and Mugs
Customised water bottles and mugs remain an all-time favourite promotional product among different local brands in Melbourne. As they are reusable products, they offer months and years of helpful service for the consumers.
Along with usability, these products also create an equal amount of exposure and recognition for your local brand name.
Offering high-quality mugs and water bottles to the city’s residents is a convenient and cost-effective way to boost your brand’s image.
Understanding what your target audiences are leaning towards will help you choose the right promotional products for your local brand. Besides short-term recognition and visibility, buying these from reliable sellers dealing with promotional products in Melbourne will also serve a positive long-term purpose.